Penn State | Online
Learn how to analyze and apply demography to shape the future
Demography is the scientific study of human populations. Demography focuses on population size, distribution, dynamic processes — births, health and mortality, internal and international migrations, population aging, changing family structure — and the demographics (statistical data) of population sub-groups by race, age, sex, education, income, employment, and many more characteristics.
According to the Committee on Applied Demography of the Population Association of America, applied demography is the subfield of demography that focuses on practical applications of demographic methods and materials for decision-making purposes. Its practitioners come from a variety of academic disciplines and professional backgrounds and are employed primarily by government agencies, businesses, and nonprofit organizations. Their work often includes data collection, demographic analysis, the interpretation and communication of demographic trends, strategic planning, and the development and evaluation of population estimates and projections.
As an applied demographer you can use your knowledge of demographic principles, analytical techniques, and application skills to address problems and answer practical questions for businesses, the government sector, not-for-profits, health systems, and environmental executives and decision makers. You can collect, analyze, and interpret aggregate statistical population data for clearly defined areas (e.g., counties, cities, states, and countries) that are, in turn, used to inform public policy decisions and investments.
The online Graduate Certificate in Applied Demography delivered through Penn State World Campus can help you recognize and anticipate the consequences of demographic trends, and propose policy options that can help the populations affected by them. As such, you can play an important role in planning for and shaping the future, in both the public and private sectors.
What can you do with an Applied Demography Certificate?
The 12-credit Graduate Certificate in Applied Demography provides you training in demography with an emphasis on application in both the public and private sectors. As a working professional who is seeking to use demographic analysis to enhance your career, support organizational objectives, and better anticipate population change, you can benefit directly from this program. This online Applied Demography Certificate is ideal for market research analysts, political scientists, data analysts, statisticians, local and regional planners, and economists.
Why study demography at Penn State?
The Penn State residential demography program consistently ranks in the top five among the 120 schools that offer a demography or population science program. As a student in the online program, you will be mentored by resident instructors and other highly qualified applied demography faculty.